Category Archive: Marketing Your Vacation Rental

Promoting your town/area, early booking incentives, Owner Special, LMAA, SEO, keywords, image names, etc.

Mar 02 2017

How to take interior photos in the offseason

It’s no secret that having large, beautiful photos on your listing will help increase vacationer interest in your rental home. The key, however, is to keep them fresh and updated – even in the offseason.

Our staff photographer, Becky Fischer, and I sat down to discuss pictures and how you can update them even if there …

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Nov 15 2016

Marketing your Vacation Rental. The Roadmap For Success

Every year, we plan for the Homeowner Forum the same way: by asking ourselves two questions.  First, how can we best help our homeowners? And second, how can we change it up from last year’s Forum? This year, we decided to break our presentation, “Gaining the Competitive Edge,” into two sections: marketing and managing. 

Becky Fischer and I …

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Nov 07 2016

2016 Homeowner Forum Wrap-up

Like the others before it, the fourth and final session of our 2016 Homeowner Forum appears to have been a great success. The Wellesley session was streamed live online for all those who were unable to attend any of the Brewster or Vineyard Forums in person, and a Forum Video was created for you …

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Aug 26 2016

One More Reason to Use a Large and Lovely First Picture on Your Listing

We have written many blog posts this summer promoting Cape Cod, Martha’s Vineyard and Nantucket as the fantastic vacation destinations they are and the fabulous vacation rentals they offer. (If you haven’t visited our Vacationer Blog – check it out: http://www.weneedavacation.com/blog/)

We incorporate lovely pictures of rental houses in most blog posts including  posts promoting …

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Aug 23 2016

What are you waiting for?! Don’t miss the first wave of inquiries for next year!

We have been amazed at the number of calls we are receiving at both offices from vacationers looking to book for next summer. Historically, prior to the close of the current summer season, about 1/3 of vacationer inquiries are for the following summer.  But by mid-September, this will jump to 2/3!  So it is crucial …

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